Project Type: Brand Activation
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Posca Colour Battles
During Nass Festival 2023 Upfest set up a Posca activation area which saw artists battling against each other in timed, limited colour battles and a doodle wall where the public could get involved themselves. With a long standing history with the Posca brand Upfest were more than happy taking up the challenge of setting up…
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Maverick
Commissioned through Plaster PR agency, Upfest orchestrated a live painting element for Maverick’s stand at the UCX trade show to enhance their client experience. With elements pre painted, Hasan Kamil was brought in to complete the painting across the two day event.
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Sheep>Lions
Working with Ready10 PR agency for Paddy Power, Upfest took to the fields and enlisted the help of 1200 sheep to send a message of support to the Welsh team in their World Cup 2022 game against England. The stunt saw sheep being rounded up into giant letters to spell out Sheep>Lions.
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Lionesses
In the summer of 2023, Upfest were involved with the KIND Snacks campaign that wished luck to and welcomed home the Lionesses from the World Cup! Equipped with some of the biggest letters you’ve ever seen, measuring 100m wide and 20m tall, we laid out the messages which were visable from 20,000 feet so the…
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Cadbury’s Secret Santa
Two Secret Santa’s in two remote secret locations were commissioned by Cadbury to shout about their yearly Secret Santa promotion. Painted with eco chalk paint onto grass in the Lake District and Cornwall the Secret Santa’s were 10m and 35m respectively and could be seen from miles away.
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Deliveroo
Deliveroo and Upfest came together to promote the thriving food and street art scene within Bristol. Bringing together 10 local artists to create artwork based on featured restaurants and a mural by Silent Hobo on Wine Street in the town centre made the collaboration a massive success. Artists and restaurants featured were: David Mcmillan/Biblos, Ejits/Cheungs,…
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Wallace & Gromit Footprints
Upfest was commissioned by Cabot Circus to paint a trail of footprints directing people to the Wallace and Gromit exhibition being held there.
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Yext
A London design agency approached us to create the artwork for their client Yext’s exhibition stand.
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Facebook
Working with a London agency on behalf of their client Facebook, Gemma Compton was commissoned to create artwork in their activation area at Cannes Lions Festival.
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Aardman Robin Robin Mural Trail
Netflix, Aardman and Upfest have partnered to bring a very special Christmas mural trail to the streets of Bristol, to celebrate the launch of Aardman’s new animated short Robin Robin. With the amazing Alex Lucas creating her interpretation of the film’s characters.